When you want to stay in the know and keep your ear to the ground on the newest innovations within the mobile industry, you go to the Mobile World Congress (MWC). This year, the MWC took place in Barcelona and featured scores of industry leaders looking to promote what they do best and spread the word of their latest accomplishments. Meet 13 companies that made big waves this year at the MWC.
Through powerful image recognition, Fashwell is a visual search and image recognition tool for the fashion industry – making images shoppable through a flexible API. Fashwell’s visual recommendation engine learns your product catalogue and shows shoppers exactly what they’re looking for, ultimately bringing them closer to the checkout path.
Their deep learning technology automates eCommerce solutions and assists in bringing customers closer to the checkout path from images they see across the web and social media. They push the boundaries of machine perception for fashion and pioneer it beyond state-of-the-art, providing an extremely dynamic Visual Search solution that can identify fashion products from user images and screenshots — eliminating the need for multiple clicks, to deliver a customer only exactly what they are looking for.
When it comes to making payments online, there are only a few go-to apps you’re expected to download and not too much else to choose from. Bango is the alternative choice that provides an effortless payment experience for a larger pool of devices than most online payment apps.
Kitewalk adds geo-intelligence to any business by generating powerful mobile solutions that combine time, geographical and user features – allowing people from different time zones to view the same content at the exact same time. Additionally, through real time and real place content, businesses are able to connect with their customers through their mobile phones, giving companies a way to efficiently communicate in a unique and personalised way.
In a time when there are almost too many mobile shopping apps to choose from, Mallzee separates itself from the rest by offering a huge selection of over 150 designer brands at your fingertips. The dating app-like interface makes searching for clothes a breeze, and Mallzee will even notify you when an item you’re into drops in price.
Macco Robotics specialises in developing creative and friendly humanoid robots for different sectors such as: Leisure and entertainment, marketing, health, education, tourism and engineering household robots. Their mission is to bring robotics into our day-to-day lives – because robots can help make us more human.
Truphone caters to those who want to travel the world and use their phone with the same speed and reliability as if they were at home. Their prepaid international SIM offers superior connectivity across the world and offers users up to eight international phone numbers for a reasonable price.
Psonar’s perks are the reason you choose them over the popular music apps like Spotify or Tidal. Their website says it all: “No commitment. No subscription. No annoying ads.” Instantly, you know what you’re getting — a way to listen to the music you want to hear without stressing about money. All you do is create an account, pay for the songs you stream, and add more money to your account when you need it.
One billion people worldwide live with disabilities, impaired personal security and low autonomy conditions. Tech4Freedom aims to improve the autonomy, experience and security of the impaired community with the world’s first self-customisable device: The Box. The Box comes equipped with NFC that helps visually impaired individuals recognise objects around them, beacons to aid with perimetral control, a compass for orientation as well as an emergency charger for the user’s smart phone. To date, Tech4Freedom has helped over 70 million visually impaired individuals in 14 countries.
Taking a page straight out of a science fiction book, Myamanu’s Clik is the world’s first smart wireless translator. With the ability to translate 37 languages in real-time, Clik aims to change the way we interact with each other and bridge the gap language barriers create. The wireless headphones translate languages on the go and offer an easier way to order food or ask for directions instead of half-hearted pantomimes.
10. Studio Liddell
Founded in 1996, Studio Liddell’s versatile portfolio hoisted them to the position as one of the world’s most reputable leaders in creating high-quality visual content. From creating computer generated TV animation, to VR, AR, and 4D Movie experiences, these guys have done it all.
As far as smartphone protection goes, P2i is a game-changer. The liquid repellent coats, both, the inside and outside of your electronics in a hydrophobic nano material that protects from humidity, weather, accidental splashes, and even an unintended dip trip into water. Not only does P2i cater to electronics, but also performance and military clothing!
Mobovivo is a software company that offers a social game engine and content marketing platform to engage audiences – essentially gamifying games in real time. Mobovivo’s innovative Sports Game Engine integrates TV, video, sports, daily fantasy and social games into powerful multi-platform destinations and campaigns for brands, sports teams and venues. Mobovivo’s technology has the ability to engage audiences in seven languages and in 18 countries.
Familyar is a social platform for connecting elderly people and families with social and care organisations. Their mission is to help families, city councils and organisations keep elderly individuals in their communities longer — ultimately decreasing demand on the system and improving physical and social well-being. Familiyar uses video calling, messaging, task and medication management capabilities via mobile devices. Additionally, Familyar is integrated with third-party sensors and wearable tech to provide seamless solutions for easy monitoring.
The home-grown UK talent on show at MWC this year brought much fanfare – some of the brightest British minds were awarded for their excellence at the event. What3words, a startup which is changing the way the world is mapped and addressed, took home the award for the best use of mobile for travel, leisure and hospitality. The best mobile app for virtual or augmented reality gong went to Blippar – highlighting how the UK is at the forefront of the technology of tomorrow, innovating along with some of the biggest names in tech. UK cyber safety was in the spotlight too – British startup SafeToNet was announced as winner of KPMG’s Best British Mobile Start-Up competition.
All that remains is to wonder just what we’ll see from the world of mobile at MWC 2018.